Fashionable Frames & Lenses | West Columbia, SC

Frame a Whole New You

Choosing your next set of eyeglasses is an opportunity to accessorize, stylize, and optimize your unique fashion sense.

Our design consultants walk you through our incredible line of independent and uniquely crafted eyewear, and our optometric team creates custom lenses suited for your needs.

Enjoy completely customized eyewear with our bespoke services by Tom Davies. Our consultants take distinct measurements of your face to provide you with completely customized frames that are as unique as your features.

From protective UV and blue light coatings to dazzling frame colors that make any and every outfit pop, our team has your back.

Come on in. It’s time to see the difference.

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Brands For Kids

Delight your child with our kid-friendly eyewear collection! From the vibrant, quirky designs of Betsey Johnson Eyewear to the enchanting range of My Little Pony Eyewear, we’ve got something for everybody. For action lovers, check out our dynamic Nerf and Transformers Eyewear collections. TMNT fans will also love our trendy Teenage Mutant Ninja Turtles Eyewear, while active kids will appreciate the durability of Stepper Eyewear. With us, finding the perfect pair that matches your child’s style is a breeze.

Our Brands

Arbor Eyewear

Arbor eyewear is a product based on a passion for craftsmanship with a mission to produce timeless designs using the finest materials.

Badgley Mischka

The Badgley Mischka line of couture ophthalmics came to fruition when fashion designers Mark Badgley, James Mischka, and eyewear designer Sheila Vance decided to form a partnership. The result of their combined experience is a sought after and world renowned high-fashion eyewear line. Impeccably designed luxury frames for the most discerning man or woman. Vintage styles and unique embellishments come together for a feeling of sophistication and old Hollywood glamor.

BCBG

BCBGMAXAZRIA GROUP is taking the world by storm. With critically acclaimed collections, a loyal elite following and a strong worldwide presence, this fashion powerhouse has evolved into one of the hottest names in the fashion industry.

Betsey Johnson

Much like the namesake of this fashion-forward collection, Betsey Johnson eyewear is chock full of personality. Exuberant designs feature the colors, textures, and prints; Betsey became known for her entrance into fashion during the 1960s.

Calvin Klein

The Calvin Klein brand is one of the most recognized brands in the world today. A trend-right collection of apparel and accessories for the modern and uniquely sophisticated individual.

Cinzia

Founded in 2002 by Cynthia Shapiro, the Cinzia collection of eyewear boasts original designs that are stylish, modern, and vibrant. Slightly edgy features fused with trendsetting sophistication.

Cote D’Azur

For the modern and sophisticated woman, Cote D’Azur eyewear offers ample selection in style, color, and shape. From classic cool to crazily-chic, a Cote D’Azur frame is sure to help set your own personal style.

db4k

Created to reflect a child’s taste and personality, this collection is designed to grow with them and their ever-changing interests. It’s a collection that appeals to kids and parents alike. These are the glasses that you wish you had when you were a kid.

Dilli Dalli

Development of the Dilli Dalli collection was driven by the needs of pediatric eyewear patients, their parents, and eyecare professionals. Our extensive research and collaboration with pediatric optometrists, combined with our years of experience and knowledge in pediatric eyewear design, indicated the importance of safety, durability and comfort to parents when it comes to their child’s eyewear.

Dragon Alliance

This performance eyewear line features, cutting edge technology geared towards an active and youthful lifestyle. Dragon Alliance has developed innovative solutions for the athlete in all of us, including frames that will not sink in water and frameless snow goggles.

Draper James

Draper James eyewear represents the charm and grace that has become the signature of the Southern-inspired lifestyle brand founded by Reese Witherspoon. The optical collection takes cues from Draper James’ vibrant and modern take on Southern charm and offers an array of feminine styles in an inclusive range of designs and eye sizes.

Ducks Unlimited

The Ducks Unlimited eyewear collection is inspired by the brand's commitment to conserving the wetlands habitat and breeding areas of North American waterfowl. Explore elegant glasses designed to stand up to outdoor adventures.

Etnia Barcelona

Independent brand of eyewear that has created a wide range of colors and designs for everyone who wants to express themselves: Impersonality kills.

Fatheadz

“Hardcore since 2004”, Fatheadz frames are big, bold, and boisterous. With styles for both men and women, Fatheadz frames are meant for the bold individual.

Flexon

Technologically advanced memory metal. Designed to stay in adjustment. More durable than other materials. A lightweight, comfortable, and extensive selection of styles.

Funoogles

Funoogles makes children's eyewear fun, fashionable and customizable. With a variety of interchangeable colors, we're changing the face of eyewear for kids!

FYSH

FYSH UK encourages you to express and embrace your individuality. Originally from Britain, our frames are inspired by the beauty of the sea and the latest trends, with fluid styling, brilliant colors, and creative textures that let your personality shine through.

FYSH

FYSH UK encourages you to express and embrace your individuality. Our frames are inspired by the beauty of the sea and the latest trends, with fluid styling, brilliant colors, and creative textures that let your personality shine through.

ILLA

A bold, artistic, fashion forward, and quality brand made in Italy.

Lacoste

Lacoste frames feature a relaxed elegance and unconventional chic style. Vibrant colors, striping, and texture comprise this iconic line of eyewear.

Longchamp

Infused with Parisian style and alluring sophistication, Longchamps’ eyewear collection stands out for its unique mix of exclusive textures, iconic details, and singularly feminine shapes. Longchamp sunglasses are demure, yet expressive; perfect for the artist in you.

Michael Ryen

Drawing inspiration from the growing market of male baby boomers needing more generous sizes, the line targets men looking for more choices in cutting-edge style without sacrificing comfort.

Nano

From a quiet classroom to rugged play on the school playground, Nano eyewear can handle it with style. These brightly colored and durable kids sunglasses have the ability to switch from hinged arms to attaching to a head band. Perfect for your on-the-go adventurer.

Nike

Just do it.

Oakley

Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping them in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the American company’s array of product categories.

Ray-Ban

Ray-Ban has always been durable, comfortable, and attractive from the vintage classics to the present-day trendy frames. From celebrities to your friends, Ray-Ban is always a favorite.

Rowdy Gentelmen

A brand born out of the love for good times and made to capture these moments.

Salvatore Ferragamo

Salvatore Ferragamo is an Italian brand with its reputation stemming from creating beautiful Hollywood boots in the ’20s to now encompassing a wide array of accessories. Their eyewear collections boast sleek, trendy styles while maintaining their Italian fashion heritage.

Tom Davies

Each frame in the Tom Davies collection is handcrafted using the finest materials, taking 16 to 22 hours of detailed work to be brought to fruition. Tom Davies aims to bring you frames that fit properly, are comfortable, and bring luxurious style to your wardrobe without being outrageous.

Tomato Glasses

Glasses for infants and toddlers, too! Made with flexible materials, these glasses are comfortable and safe for babies and kids. Tomato glasses are incredibly light and come with a standard head strap. Nose pads and arm lengths are entirely adjustable, so they’re snug yet comfy, no matter what. Give your baby a chance for great vision with glasses made just for them!

Vera Bradley

Located in Fort Wayne, Indiana, Vera Bradley continues to remain steadfast in our commitment to excellent quality, exclusive designs, and dependable customer service.